By: Staff | Jan 18 2017
This report provides a snapshot of five categories of marketing tactics used by fast food, snack food, and soft drink companies to target children and adolescents. These categories include: 1) creating immersive environments; 2) infiltrating social networks; 3) location-based and mobile marketing; 4) collecting personal data; and 5) studying and triggering the subconscious. Descriptions of these categories along with examples from the food and beverage industry are provided.
This report examines trends in digital marketing to youth that uses "immersive" techniques, social media, behavioral profiling, location targeting and mobile marketing, and neuroscience methods. Recommends principles for regulating inappropriate advertising to youth.
By: Jeff Chester | Jan 17 2017
This report describes and provides examples of the types of digital marketing research utilized by the food and beverage industry and the potential effects it has on the health of children and adolescents. Researchers found that food and beverage industry, together with the companies they contract, are conducting three major types of research: 1) testing and deploying new marketing platforms, 2) creating new research methods to probe consumers’ responses to marketing, and 3) developing new means to assess the impact of new digital research on marketers’ profits.
By: Staff | Oct 21 2016
The Center for Digital Democracy (CDD), Campaign for a Commercial-Free Childhood (CCFC) and Public Citizen filed a complaint at the Federal Trade Commission (FTC) today asking for an investigation and enforcement action against Google (a subsidiary of Alphabet, Inc.), Disney’s Maker Studios, DreamWorks-owned AwesomenessTV, and two other companies for the unfair and deceptive practice of targeting “influencer” marketing toward children.
By: Jeff Chester | Oct 11 2016
Today marks a major milestone in the kids digital media industry. We’re extremely pleased to announce the launch of REX, the world’s first kid-safe, COPPA-compliant programmatic exchange.
By: Staff | Sep 8 2016
Activating Consumers on the Path‐to‐Purchase: The Role of Big Data & Digital Marketing
---Jeff Chester, Center for Digital Democracy
By: Jeff Chester | Apr 21 2016
The Center for Digital Democracy (CDD), which works to empower and protect consumers in the digital marketplace, endorses the Federal Communications Commission’s (FCC) important proposal to provide both choice and competition in the provision of navigational devices for video and related content. CDD strongly believes that the FCC should proceed with its plan to allow third parties to build and sell navigational devices.
By: Staff | Sep 4 2015
Here you will find the CDD Presentation to Institute of Medicine of September 2015.
By: Staff | Jul 14 2015
The Center for Digital Democracy (CDD), through its counsel, requests the following documents under the Freedom of Information Act (FOIA), 5 U.S.C. § 552, related to enforcement of the Children’s Online Privacy Protection Act (COPPA), 15 U.S.C. § 6501 et seq.:
By: Staff | Jun 24 2015
Facebook has given us a bit more of an insight into some of the more experimental new products and apps its product team has been working on.
Speaking at the Cannes Lions International Festival of Creativity, Facebook's chief product officer Chris Cox, showed off what could one day work as a more expressive version of the Like button.
By: Staff | Jun 22 2015
Delving deeper into ecommerce, Twitter is testing some new ways to help users discover products within its network.
By: Staff | Jun 15 2015
EMBARGOED FOR USE AFTER THE REPORT IS LAID IN PARLIAMENT BY THE PRIME MINISTER ON THURSDAY
11 JUNE 2015
Today the Prime Minister published the Report of the Investigatory Powers Review, entitled ‘A Question of Trust’. It was submitted to him by David Anderson Q.C. Independent Reviewer of Terrorism Legislation.
David Anderson said:
By: Staff | May 26 2015
The Center for Digital Democracy (CDD), in its ongoing efforts to monitor the Federal Trade Commission’s enforcement of the Children’s Online Privacy Protection Act (COPPA), has filed a motion in the U.S. District Court of the District of Columbia challenging the FTC’s refusal to release important COPPA documentation. The case involves seven “safe harbor” programs, such as KidSAFE and TRUSTe, approved by the FTC to handle website compliance with COPPA regulations.
By: Jeff Chester | May 19 2015
Washington, DC – Tuesday, May 19 – Two leading child and consumer advocacy groups have filed an important update to their Federal Trade Commission complaint against Google’s YouTube Kids app for false and deceptive marketing.
By: Alyce Myatt | Apr 22 2015
Washington, DC – Tuesday, April 7 – A coalition of prominent children’s and consumer advocacy groups filed a complaint with the Federal Trade Commission (FTC) today requesting an investigation of Google, charging the company with unfair and deceptive practices in connection with its new YouTube Kids app.
By: Alyce Myatt | Apr 9 2015
By: Jeff Chester | Apr 7 2015
By: Alyce Myatt | Apr 3 2015
The leading U.S.
Statement from Hudson Kingston, CDD Legal Director:
By: Jeff Chester | Dec 18 2014
Consumer, Children’s, and Privacy Groups Challenge Federal Trade Commission’s Proposed Settlement
with TRUSTe (True Ultimate Standards Everywhere, Inc.) As Too Lenient
Stronger Sanctions Needed for TRUSTe’s Violation of the Public Trust
Consumers—Especially Parents—Materially Harmed by Years of Deception