For the last several years, we have been investigating and writing about the role of the online lead generation industry, especially as it relates to the consumer financial marketplace. There are a range of disturbing practices related to targeting an individual online for various financial and credit products. Working with our colleage Ed Mierswinski at USPIRG, we have been raising the policy issues with Congress, the FTC and now with the new CFPB. Expect more on this topic from CDD and USPIRG.
Here's a link to today's NYT story