EPIC & CDD ask FTC to investigate whether Facebook/Datalogix data deal violates Consent Decree
By: Jeff Chester | Sep 27 2012
CDD and EPIC submitted this letter to the FTC today. Both groups have had a long history of monitoring Facebook's privacy and online data-related marketing practices. We have both worked to ensure that the FTC and other regulators engage in the due diligence required to ensure Facebook respects the privacy rights of its users.
Over the last several months, we have especially analyzed Facebook's growing use of user data as part of its ad exchange, including Datalogix. There are a range of data partners that raise critical concerns. Here are some of Datalogix's data collection and user targeting affiliates--a never ending data daisy chain: Admeld, adnetik (Digilant), appnexus, Audience Science, bluekai, Cadreon, DataXU, eXelate, invite media, jumptap, Lotame, Mediamath, netmining, resonate, Rocket Fuel, Tribal Fusion, TURN, ValueClick, Vivaki, X+1 and Xaxis.
The letter is attached.