New Reports Document Digital Marketing of Food & Beverage Products to Youth--a Guide to What Really Goes on Online

Yesterday, CDD and its partners NPLAN and BMSG released a major new report which explains the wide range of techniques and applications used digitally to target teens.  But it also illuminates what goes on for many people online.  From mobile/locational targeting, to social media surveillance, to stealth viral marketing, to data collection and behavioral profiling and--neuromarketing.  There's a shorter version of the report available as well.  The report was included as part of the FTC complaint we filed yesterday against Pepsi.