EU Privacy Regulators to Online Ad Biz that its Icon Scheme is Inadequate: FTC Must Stop Fearing Ad Lobby & Protect Consumers

The Article 29 Working Party, the group of EU privacy regulators, has played an extraordinarily important role in proactively protecting the privacy of citizens and consumers.  We admire them because they are willing to ask the tough questions and offer meaningful remedies on behalf of the public--something our FTC also needs to do.  The FTC is lagging when it comes to saying what many of us know.  The IAB self-regulatory "can you see the tiny icon underneath the multimedia video" icon isn't designed to work.  
Yesterday, Article 29 met with the IAB EU and other ad groups.  They will soon offer an opinion of what's called OBA--online behavioural advertising.  Read the letter and let the FTC know we want tough action--not political cowtowing.