Digital Privacy

Facebook’s Misleading Data and Marketing Policies and Practices: A CDD Report for the FTC

When Facebook proposed to change its data use practices late last August, we wrote a number of papers to help the FTC.  This is one of them, which discusses the company's ad practices and its relationship to its privacy claims.  This paper addresses a number of Facebook data use and digital marketing strategies, and their impact on user privacy.

Where is Pres. Obama "Consumer Privacy Bill of Rights" as part of NSA reform. Two-year anniversary of plan and still no proposal

While President Obama correctly connected the commercial and governmental collection of citizen information in his speech today, what was missing was any reference to consumer privacy protection.   Yet next month (Feb.

The Hill Publishes BEUC/CDD Commentary: US/EU trade deal will expand surveillance

Co-authored by Kostas Rossoglou of BEUC and and Jeff Chester.  Here's an excerpt:
 

Target's Data breach, NSA Surveillance, and Google, Facebook, Yahoo Approach to Privacy: The linkage

Target is currently the focus of scrutiny for its data breach involving as many as 110 million consumers.  Target's gathering of consumer data includes its growing use of mobile device related information; indeed they were named "2013 Mobile Retailer of the Year" last month.  Mobile Commerce Daily, which awarded Target with that designation, explained that:

Acxiom: "For every consumer we have more than 5,000 attributes of customer data"

If one goes to Acxiom's www.aboutthedata.com, a consumer only sees a "portion" of what the databroker giant knows about them.  More telling is this story from MediaPost yesterday when Axciom was named "Supplier of the Year" for the digital marketing business.  "For every consumer we have more than 5,000 attributes of customer data,” they explained.  Acxiom's Phil Mui adde

Is US Commerce Sec. Penny Pritzker justifying violating Consumer Privacy with her NSA "cost-benefit analysis" proposal? -updated

The Department of Commerce's role is to boost U.S. industry, so it's not surprising--although alarming--that reports say Secretary Pritzker has recommened the White House adopt a "cost-benefit analysis" as it develops its NSA spying policies.  Ms.

Must-hear radio interview on data brokers, digital marketing, privacy with NYT's Natasha Singer and Prof. A. Marwick

NPR affiliate WHYY aired a terrific show today called "What advertisers and marketers know about us and how they use our personal information"  NYT reporter Natasha Singer and Fordham Prof. Alice Marwick, author of a recent NYRB article on the issue, do a terrific job addressing the key issues.  A must-hear show!

Hispanics Growing Target of Data-driven services where individuals are bought and sold by advertisers in real-time

So-called programmatic buying is a dressed up term by databrokers and marketers to describe the use of Big Data and NSA-like tracking techniques to identify individuals who are ripe for targeting--whether they are using a PC, mobile device or increasingly TV.  We have raised both the privacy, consumer protection, and ethical concerns inherent in this practice--which increasingly dom

Why the Transatlantic Trade and Investment Partnership (TTIP) Could Expand NSA and Other Governmental and Commercial Surveillance on Citizens

U.S. online marketing companies are pioneering the dramatic expansion of data collection throughout the world, as they gather, analyze, and make actionable all of our information.  Giants such as Google and Facebook effectively become “private NSAs”—tracking us on social media, mobile devices, search engines, online games, and increasingly even when we are in the grocery or department store.

Why Twitter Users Should Protect Privacy & use Do Not Track for its Big Data tracking & targeting ad scheme

Twitter's new "Tailored Audiences" digital marketing system is another expansion of how individuals (and their friends) are increasingly subjected to commercial surveillance techniques.  Of course, Twitter is just among the many that feel they have the right to collect, analyze and then make actionable information on us.  The company (like Google and Facebook) principally rely on advertising revenues generated by selling our identities to advertisers.  This business model is a serious threat to privacy.   Twitter

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