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Why Twitter Users Should Protect Privacy & use Do Not Track for its Big Data tracking & targeting ad schemeSubmitted by demedia on Fri, 12/06/2013 - 15:57
Twitter's new "Tailored Audiences" digital marketing system is another expansion of how individuals (and their friends) are increasingly subjected to commercial surveillance techniques. Of course, Twitter is just among the many that feel they have the right to collect, analyze and then make actionable information on us. The company (like Google and Facebook) principally rely on advertising revenues generated by selling our identities to advertisers. This business model is a serious threat to privacy. Twitter
Submitted by demedia on Wed, 12/04/2013 - 12:52
EU and US NGOs respond to EU Date Safe Harbor report: Safe Harbor Program should be suspended until US protects online privacySubmitted by demedia on Wed, 11/27/2013 - 14:40
Today, the European Commission issued a report evaluating its "Safe Harbor" agreement on data with the U.S. Here's a statement from BEUC, the European Consumer Organization, and also from CDD:
Facebook Expands Tracking & Targeting of Hispanic-Americans/Illustrates Need for FTC to address Spanish Language Privacy IssuesSubmitted by demedia on Sat, 11/09/2013 - 16:17
U.S. hispanics are seen as a large pot of digital dollar gold by online marketers. Closely researched by the ad industry, Hispanics are viewed as brand loyal, significant spenders, early adopters of mobile and social media, and provide long-term marketplace growth. Facebook is expanding how it tracks and targets Hispanics. The company says it has 23 million people in its "U.S.
Submitted by demedia on Fri, 10/18/2013 - 20:52
Submitted by demedia on Thu, 10/17/2013 - 12:08
23 US Public Interest Groups Back European Union Data Protection Regulation
WASHINGTON – A coalition of 23 US consumer, privacy and public interest groups today wrote the European Parliament expressing strong support for the proposed European Data Protection Regulation because “we believe that the promotion of stronger privacy standards in Europe will benefit consumers around the globe.”
Google's new social shopping tactic aimed at having mobile devices ring up the $ (but glad it exempted teens)Submitted by demedia on Sat, 10/12/2013 - 13:24
Social commerce, as it's called, is a major component of contemporary marketing. Using friends to sell to their friends is seen as the best way to pitch products, Brands orchestrate a complex infrastructure of viral marketing, blogger endorsing, and content sharing services designed to convince consumers that they should tell all their friends about their products and services. The online marketing industry, armed with Big Data power that tracks and analyzes everything we do, wants us to all be digital shills for advertisers.
Submitted by demedia on Sun, 10/06/2013 - 12:48
Today's New York Times has a front-page story on cross-patform tracking of users, inc.
For Twitter's Future, the Role of Big Marketers and Data, see its IPO--and also its worries that privacy will be protectedSubmitted by demedia on Fri, 10/04/2013 - 12:21
With all the breathless discussion on Twitter and its stock price, the real issues are privacy, user control over all their data, and the role of major advertisers shaping its platform. Here are key excerpts from its newly filed IPO. Note its concerns about privacy regulation. (my bold as well)
Submitted by demedia on Mon, 09/30/2013 - 21:24