Digital Marketing

Five Myths about Online Behavioral Advertising

From the Consumer Federation of America

Myth #1. Free content on the Internet will disappear if advertisers can only engage in online behavioral tracking and targeting with affirmative consumer consent (opt-in).

Public Media in the Digital Age - Part I: Public Television

First in a series.

With uncharacteristic brevity for a Washington official, FCC Commissioner Michael J. Copps offered a one-word summation of the recent switchover from analog to digital television: “Whew!”

Testimony on Behavioral Advertising: Industry Practices and Consumers' Expectations

Testimony to the House Committee on Energy and Commerce, Subcommittee on Commerce, Trade, and Consumer Protection, and the Subcommittee on Communications, Technology, and the Internet

For the hearing on

Behavioral Advertising: Industry Practices And Consumers’ Expectations

June 18, 2009

Jeff Chester
Executive Director
Center for Digital Democracy

Consumer Advocate Warns Congress of the Dangers of Invasive Online and Mobile Marketing Practices

House Joint Subcommittee Hearing Examines Threats Posed by Tracking, Profiling and Targeting of Consumers

For Immediate Release: June 18, 2009
Contact: Jeff Chester (202-494-7100) Center for Digital Democracy (www.democraticmedia.org)

Complaint and Request for Inquiry and Injunctive Relief Concerning Unfair and Deceptive Mobile Marketing Practices

This complaint is also available in PDF format at the bottom of this page

13 January 2009

Complaint and Request
for Inquiry and Injunctive Relief
Concerning Unfair
and Deceptive
Mobile Marketing Practices

FTC Supplemental Filing press release

Consumer Groups Renew Call for FTC Action to Protect Consumers from Harmful Interactive Marketing Practices, including Behavioral Profiling

New Research Spurs Call for Investigation into Role of Data Targeting with Youth Sites, Social Networks, and Sub-prime Mortgages

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