2012-06-07

Microsoft, Do Not Track, IE, and why the Digital Ad Lobby (including Google, Yahoo, etc) are Afraid of Protecting Privacy

A firestorm of anger has erupted in the advertising industry against the decision of Microsoft to incorporate a Do-Not-Track turned on as default system in the forthcoming edition of its Internet Explorer (IE) browswer.  The online ad lobby--including the self-regulatory group called the Digital Advertising Alliance (DAA)--is fearful of having better privacy as the default.  They know that defaults matter, and that from the get-go the millions of IE users may be sending a powerf

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