2012-03-05

Cookie Wars:How New Data Profiling and Targeting Techniques Threaten Citizens and Consumers in the “Big Data” Era--now published

Our chapter in a new edited volume called European Data Protection: In Good Health? is now published.  It survey's the contemporary digital data tracking and online marketing landscape.  It pulls back the curtain on many digital marketing practices and claims.  Worth a look, as they say, if you have time.  More info here.
 

EU to Online Ad Lobby: Make a Serious Do-Not-Track System and Work with W3C

The EU's Article 29 Working Party, the data protection commissioners group, has sent a letter to the IAB EU and EASA saying that the online ad industry should work with the W3C's Do Not Track process.  As you know, the White House endorsed two weeks ago the Digital Advertising Alliance's (DAA) plan to develop a form of Do Not Track.  However, many privacy and consumer groups worry that the DAA's approach will

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