2012-01-31

CDD Asks FTC to Protect Children and Teens from Facial Recognition Technologies, inc. marketing tactics used to identify race/ethnicity

Facial recognition technologies are now a part of the commercial digital marketing "complex," providing additional data and "activation" techniques designed to trigger engagement and commercial behavior.  The Federal Trade Commission requested comments on the issue.  Although CDD is concerned about the use of Facial Recognition on all consumers/citizens, inc.

Google's new Privacy Settings: Why Can't they Admit its really about more Intense User Profiling & Targeting

Why can't companies like Google merely tell the truth?  That its changes to its privacy policy has more to do with gathering more data for user profiling, targeting and online advertising.  Google needs to boost online ad revenues, help fend off a strong challenge from Facebook, and feed the real-time ad targeting data engine required by its Doubleclick Ad Exchange and related ad buying services.  New Media Age is the leading UK trade publication covering digital marketing.  Here are three excerpts from recent articles addressing Google's new privacy plan [note

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