2011-10-23

Facebook to Biggest Advertisers: "for the first time, real identity, real relationships, real personalization"

Submitted by demedia on Sun, 10/23/2011 - 18:06

It's important to understand what's really going behind the scenes at Facebook, given its tremendous reach and influence.  So the recent remarks of its COO Sheryl Sandberg at the Association of National Advertisers conference is instructive.  Here's some choice excerpts via Ad Age (and remember who is "listening in" to what you say and do via the world's most popular so

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