2011-09-17

A Call to Expand the use of Neuromarketing so Advertisers Can Target our Brain

We have called on Congress, the FTC and the European Commission to regulate the use of neuromarketing--techniques embraced increasingly by the largest digital marketing and media companies and global brands.  No one should be permited to unleash messages designed to deliberately bypass a citizen/consumer conscious mind.  Now, one Microsoft consultant is calling for marketers to expand their use of such

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